Example Company
| (In USD) | Q1 | Q2 | Q3 | Q4 | Total | Revenue |
|---|---|---|---|---|---|
|
Product Sales |
$8,909 |
$16,685 |
$33,317 |
$35,262 |
$94,172 |
|
Pro Subscription |
$5,403 |
$13,128 |
$29,153 |
$45,878 |
$93,561 |
|
Enterprise Subscription |
$0 |
$0 |
$3,992 |
$25,012 |
$29,004 |
|
Custom Plan |
$0 |
$0 |
$0 |
$0 |
$0 |
Total Sales |
$14,311 |
$29,812 |
$66,461 |
$106,151 |
$216,736 |
|
(Less) Transaction Fees |
-$312 |
-$584 |
-$1,306 |
-$2,110 |
-$4,311 |
Net Sales |
$13,999 |
$29,228 |
$65,156 |
$104,042 |
$212,425 |
Cost of Revenue |
|
Development Support |
$6,000 |
$11,250 |
$11,250 |
$11,250 |
$39,750 |
|
User Uploads |
$0 |
$0 |
$0 |
$0 |
$0 |
|
Developers |
$0 |
$35,319 |
$35,319 |
$35,319 |
$105,958 |
|
Servers |
$442 |
$442 |
$432 |
$437 |
$1,752 |
Total Cost of Revenue |
$6,442 |
$47,011 |
$47,001 |
$47,006 |
$147,460 |
Gross Income |
$7,558 |
-$17,783 |
$18,154 |
$57,036 |
$64,965 |
Operating Expenses |
|
Management |
$29,689 |
$42,998 |
$42,998 |
$42,998 |
$158,681 |
|
Insurance |
$0 |
$1,750 |
$1,750 |
$1,750 |
$5,250 |
|
Phones |
$292 |
$500 |
$500 |
$500 |
$1,792 |
|
Office Supplies |
$204 |
$350 |
$350 |
$350 |
$1,254 |
|
Meals & Entertainment |
$175 |
$300 |
$300 |
$300 |
$1,075 |
|
Promotional Giveaway Product |
$0 |
$0 |
$0 |
$0 |
$0 |
|
Los Angeles Office |
$0 |
$0 |
$33,750 |
$33,750 |
$67,500 |
|
Email Marketing Platform |
$107 |
$111 |
$117 |
$122 |
$456 |
|
Accounting System |
$120 |
$120 |
$120 |
$120 |
$480 |
|
Legal & Professional |
$500 |
$500 |
$500 |
$500 |
$2,000 |
|
CRM System |
$45 |
$45 |
$45 |
$45 |
$180 |
|
Web Hosting |
$45 |
$45 |
$45 |
$45 |
$180 |
|
Cold Calling |
$9,000 |
$9,000 |
$9,000 |
$9,000 |
$36,000 |
|
Google Ad |
$0 |
$5,000 |
$15,000 |
$15,000 |
$35,000 |
|
Email Marketing |
$1,500 |
$1,500 |
$1,500 |
$1,500 |
$6,000 |
|
Inbound Marketing |
$0 |
$0 |
$5,000 |
$15,000 |
$20,000 |
|
Blog Posts |
$0 |
$0 |
$0 |
$0 |
$0 |
Total Operating Expenses |
$41,676 |
$62,219 |
$110,974 |
$120,979 |
$335,849 |
EBITDA |
-$34,118 |
-$80,002 |
-$92,820 |
-$63,944 |
-$270,884 |
Additional Expenses |
|
Loan Interest Expense |
$0 |
$583 |
$1,701 |
$1,626 |
$3,911 |
|
Deprecation Expense |
$350 |
$1,392 |
$2,975 |
$2,975 |
$7,692 |
|
Property Taxes |
$12 |
$120 |
$320 |
$320 |
$772 |
|
Income Tax |
$0 |
$0 |
$0 |
$0 |
$0 |
Net Income |
-$34,480 |
-$82,097 |
-$97,816 |
-$68,865 |
-$283,257 |